They get alot of plugging from 'DannyDC2' on you tube. They prob send cheap tools / parts for exposure on his vlogs. Never used them personally
See what the boss says.
I've been using them since they started and have always found their customer service fantastic.
Do agree with the cheap tools, they sell Draper stuff and a few other types and none of it looked like it would have the longevity of more reputable brands.
Prices though are much lower so it probably suits the DIY mechanic who dusts them off once a year.