I love the way apple blow smoke up it's arse though. All they've done is put a better screen on it and new processor. Hardly "redefining" a product is it?
(I'm an apple fan so don't think I'm a hater)
Better Screen, Processor, Graphics, Bluetooth, Wireless (granted not really useable in the UK yet), Camera.
I do agree they big things up but I think that is just marketing in general. Any new device that comes out is always "a game changer"
A lot of companies do that - VW for example