It will be a cracking second hand buy in 15 years.
VW are not going mad! they are just expanding the range creeping into the luxury end of the market. The car will have cost very little to develop so wont need lots of sales. Over time!, just seeing the raised prices will trick Joe public into thinking it is a luxury brand like BMW and Merc.
You cant call them mad when they are the only car company who have been making any dosh the last 4 years. I wouldn't argue with their market strategies even though i wouldn't even consider one of these for 30K. The new Boxter is a tremendous car. head, shoulders, body and legs better than the R cab.