Finally someone speaks sense....
"Yeah XXXXXX wax give a really deep shine on my XXXXX coloured car"
BS.... absolute nonsense!! Its detailers way of validating their existence.
Just some people like having a more expensive wax on their car.
You wouldn't use Turtlewax on a Porsche 911, so you pay a little more for Swisswax BOS. Some cheap waxes can absolutely dull the finish and some can SLIGHTLY enhance. But I'm talking a 2 or 3% difference, and certainly wouldn't take a sh*tter to a minter. If your car is covered in swirls it will still be covered in swirls (ergo looking crap)
There are some better and some worse waxes.
But I do not agree at all with anyone who says that a certain colour of car benefits from a certain wax. Chemical manufactures, mainly Dodo and Chemical Guys but Megs do it as well, manufacture waxes for different coloured cars, lighter cars often having a lighter coloured wax and nice versa. People THINK it makes a difference but really it doesn't make any difference at all. They all work just as well on each other
Like I said Dodo Juice waxes, some of which contain a colouring agent which can bring out depth by seemingly adding a "tinge" but this requires 3-5 coats of wax and does not last more than a week.
Maybe ideal for a show but as I said you'd need to apply 4 layers or so and at at least 20-40 minutes a layer.. you're talking nearly 3 hours work.