I've always been a BMW and VW man. Mostly BMW, having owned 4 in the past 10 years. However, the Audi S4 just seems like a better proposition at this moment in time. The comparable BMW model is a 335i or an M3. The 335i is a beautiful engine, but we're talking about £29k plus for anything beyond 2011..and that's the old shape. The 4 door M3 is just too thirsty and the nature of it's power delivery won't suit what I need it for..as a family car!
So, if I go high end petrol power, that leaves me with only the S4 ( I love the looks of the estate version)
The Beaty with the Audi is, the shape hasn't changed by much..so if I go the way of monkey boy there, I can get a 2009 with the new engine for a fraction of the cost of a big BMW.