Most people, men especially have been conditioned sub consciously, to lust over cars that are low,formula 1, sports cars, etc. Why do you think manufacturers drawings of concept cars and production cars always have oversize wheels, rubber bands for tyres and ground scraping stance, but when the cars are built for sale you look at them and think,wtf, with its skinny wheels and ride height that would put a land rover to shame. Its just natural to want to put wide wheels and lowered suspension on it. Let's be honest do most people on here with lowered cars, air, or coilovers, drive like they are Lewis Hamilton on a formula 1 track every day, no, most just like the look of it.