Alfa's Giulietta, which is very well built and better looking inside/out and better specified, comes in £1k cheaper.
Is it?
Oh yes, it's a far, far more attractive car to my eyes than a Mk6. The interior doesn't match the Mk7, I will concede, but I still prefer the exterior.
My Alfa was one of the first batch of RHD Mitos, and didn't rattle, squeak or break down in anything like the manner of any of the 2 Mk5s or the Mk6 in our family (or any of the
other five cars based on the Golf)... My brother-in-law has an Alfa GT, which is of the older generation whose build quality was more questionable, but it's been reliable, too.
And the Giuliettas I've been in feel very well built; don't believe the old Alfa stereotypes. Or the old VW ones, for that matter; the Alfas are better and the VWs worse than their respective reputations imply. Having owned both, and being part of a very large family where VAG/Mercedes products constitute the majority of purchases, I can safely say that.
Still, compared to the non-premium products, the Mk7 will wipe the floor with the Astra (which is a good looking thing, to be fair), Focus (which isn't) and Megane (would only buy the RS).